Eieio
September 5th, 2009, 10:34 AM
See what the world is searching for
What Can Google insights be use for:
Choosing advertising messages
Insights for Search can help you gauge interest in pertinent search terms.
Examining seasonality
Insights can be used to determine seasonality. For example, a ski resort may want to find out when people search for ski-related terms most often.
Creating brand associations
Insights can be a helpful tool in creating brand associations. Take, for example, an advertising agency that needs to build a compelling advertising campaign for its client, a computer hardware company. The agency needs to know what competing brands are doing: how should they position their client's product against them?
Check it out here
Link
http://www.google.com/insights/search/#
What Can Google insights be use for:
Choosing advertising messages
Insights for Search can help you gauge interest in pertinent search terms.
Examining seasonality
Insights can be used to determine seasonality. For example, a ski resort may want to find out when people search for ski-related terms most often.
Creating brand associations
Insights can be a helpful tool in creating brand associations. Take, for example, an advertising agency that needs to build a compelling advertising campaign for its client, a computer hardware company. The agency needs to know what competing brands are doing: how should they position their client's product against them?
Check it out here
Link
http://www.google.com/insights/search/#